Top 3 Reasons You Need a Personal Branding Photoshoot

A woman dressed in black poses in a backbend atop the float of a white and red Beaver floatplane in Fairbanks, Alaska, to illustrate her career as a pilot and a yoga instructor. Personal Branding photos by Heather Taggard, 49 designs and Pixelaska.

Top 3 Reasons You Need a Personal Branding Photoshoot

Creating a unique personal brand and identity for your business involves a lot of thought, time, and ingenuity. Your brand is what communicates who you are to your audience and what sets you apart from the competition. So every detail counts, from your website to your logo to your photos. It’s crucial to put your best face forward — both figuratively and literally.

Personal brand photography will portray your unique look, personality, and position to your audience. Here are the top three reasons why you need a professional personal branding photoshoot:

A woman dressed in black poses in a backbend atop the float of a white and red Beaver floatplane in Fairbanks, Alaska, to illustrate her career as a pilot and a yoga instructor. Personal Branding photos by Heather Taggard, 49 designs and Pixelaska.
Jamie Klaes is a pilot and yoga instructor. Unique portraits are valuable because they help you stand out and be remembered. We can help. Call or book today!

1. It helps build trust
Thoughtful, professional personal brand photos will help build trust and form a connection with prospective clients and employers right away. If your photos make you look like a friendly, capable, experienced professional they’d enjoy working with, they’ll work with you! On the other hand, if you use in-cohesive, low-quality photos throughout your site, they might look elsewhere.

2. It captures the best version of yourself
Personal brand photography gives you the power to make sure the world sees the best version of yourself. Leave capturing your look and your essence to a professional photographer who knows how to make you shine and can tell a story with the camera.

3. It’ll give you some amazing photos
Sure, personal branding photos will be useful for your site and marketing materials — but they’ll also be a gorgeous, accurate depiction of your most authentic self. You’ll love having extra content to post on social media and to send over whenever someone asks for a recent photo.

Personal brand photography helps communicate what you have to offer to potential clients. It helps your audience connect with you as a person and feel comfortable with you right away, inviting them to engage with you and work with you. In the end, a personal branding photoshoot is a crucial investment for any creator, influencer, or business owner looking to portray their image in the best light.

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Heather Taggard

Heather Taggard

Photographer since film days, for over 25 years. Degree in photojournalism from University of Alaska Fairbanks with minors in Art and Science. Entrepreneur/family gal, with love for all humans, animals, athletics, music and art. Loves making portraits with a lot of detail, or sometimes just the simple sweet smile or that twinkle in the eye. Please feel free to get in touch!

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About Me

Heather Teneil Taggard is a photojournalist in Fairbanks, Alaska.

Above, her 2016 portrait done by Nikki Closser Photography.

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